Ruby Franke's Daughter Shari Franke Recalls "Scary" Abuse and "Psychological" Punishment
Content warning: This story discusses child abuse.
Ruby Franke's son Chad Franke is defending himself.
As his mom continues to serve prison time on child abuse charges, the 20-year-old—who is the second oldest of Ruby's six children with ex Kevin Franke—shut down claims that he's been "brainwashed" by controversial parenting influencer after saying he still loves her.
"To all the people saying my dad and I are still brainwashed for loving another human being," Chad wrote on Instagram Stories March 3, sharing a video of his cat in a litter box, "eat Walter's s--t."
The Utah-based realtor also appeared to reference Ruby's incarcerated business partner Jodi Hildebrandt, posting a photo of Wario—the archnemesis of Mario from the Nintendo game series—with the caption, "My healing process was realizing this was my therapist."
His posts come hot on the heels of the Feb. 27 premiere of Devil in the Family: The Fall of Ruby Franke, a docuseries featuring interviews from Chad and his dad Kevin, as well as his 21-year-old sister Shari Franke.
"The actions that she did were atrocious, but I still feel a longing," Kevin said of Ruby in one episode. "It is easy for the world to hate that woman, and so many people want me to join in that chorus, and I cannot turn off all of those other memories."
Chad agreed with the sentiment, though he and Kevin argued that Jodi—a former family counselor who is also in prison on child abuse charges—clouded Ruby's judgement, leading her to kick the father-son duo out from the house before her 2023 arrest.
Instagram/Ruby Franke
"People don’t realize how good Jodi was at manipulating," Chad recently wrote on Snapchat, after he was asked about his thoughts on the docu-series. "I hope everyone will get it."
But Chad isn't the only one of Ruby's kids to speak out amid her incarceration. In Devil in the Family, Shari detailed how she and her siblings were often referred to as "employees" while Ruby acted as the "CEO."
As she described her experience living under the parenting YouTuber's roof, "It felt more like a set than a house."
Ruby and Jodi—who each pled guilty to four felony counts of second-degree aggravated child abuse—have not publicly commented on the docuseries. However, after receiving her prison sentence in 2024, Ruby tearfully apologized for "my distorted version of reality" that "went largely unchecked as I would isolate from anyone who challenged me."
"To my babies, you are a part of me. I believed dark was light and right was wrong," she continued in an address to her kids. "I would do anything in this world for you. I took from you all that was soft, and safe, and good."
For more on Ruby's case, keep reading...
Aug. 30, 2023: Children Found Malnourished
Utah police received a call about a starved child being found, they shared in a press release. The minor—who appeared "emaciated and malnourished" with "open wounds and duct tape around the extremities"—was taken to the hospital in "severe" condition.
He was later identified as YouTuber Ruby Franke's 12-year-old son, according to a probable cause affidavit obtained by NBC News. He had been at the home of Ruby's business partner Jodi Hildebrant and had climbed out of a window before going to a neighbor's house to ask for help, per the document.
Police then searched a nearby home, where another child was found "in a similar physical condition of malnourishment" and was also hospitalized, per the press release.
Authorities later explained that they discovered Ruby's 9-year-old daughter "petrified" while sitting by herself in an empty closet in Jodi's house, per evidence released by the Washington County Attorney's Office.
Aug. 30, 2023: Arrest
Ruby was arrested for aggravated child abuse charges in Utah along with Jodi, who in 2007 established a life coaching service called ConneXions, which former clients described to NBC News as a "cult-like" program based on principles of The Church of Jesus Christ of Latter-day Saints.
Aug. 31, 2023: Ruby's Daughter Speaks Out
On Aug. 31, E! reported that Shari Franke, Ruby's estranged adult daughter, reacted to the news
on her Instagram Story.
"Me and my family are so glad justice is being served," wrote Shari, who was born in 2003. "We've been trying to tell the police and CPS for years about this, and so glad they finally decided to step up. Kids are safe, but there's a long road ahead."
Instagram / Bonnie Hoellein
Aug. 31, 2023: Ruby's Sisters React to Arrest
Ruby's sisters Ellie Mecham, Bonnie Hoellein and Julie Deru spoke out as well, saying the YouTuber's arrest "needed to happen."
"For the last 3 years we have kept quiet on the subject of Ruby Franke for the sake of her children," they wrote in a joint Instagram statement. "Behind the public scene, we have done everything to try and make sure the kids were safe. We wouldn't feel right about moving forward with regular content without addressing the most recent events. Once we do, we will not be commenting on it any further."
The siblings said Ruby's kids are "now safe, which is the number one priority."
Instagram/@moms_of_truth
Sept. 6, 2023: Charges Filed
The former 8 Passengers YouTuber and her business partner Jodi were each formally charged with six counts of felony child abuse by the Washington County Attorney in Utah.
Sept. 6, 2023: Kevin Franke Breaks Silence
Ruby's husband Kevin Franke came forward to deny involvement in her alleged crimes. His lawyer Randy Kester told Good Morning America the spouses had been living apart for 13 months before the arrest.
"He is a good person, he's very gentle," the attorney said. "He's a very gentle guy. And no one has ever made any allegations that he's physically abused those kids or anyone else."
Nov. 29, 2023: Kevin Files for Divorce
Kevin officially filed for divorce from the Utah influencer, according to a domestic relations injunction obtained by NBC News.
Dec. 18: Guilty Pleas
E! confirmed Dec. 18 that Ruby had entered a guilty plea for four of her charges. At the time, per the Associated Press, she stated, "With my deepest regret and sorrow for my family and my children, guilty."
Jodi would also plead guilty to four counts of second-degree felony aggravated child abuse.
Washington County Attorney's Office
Feb. 20, 2024: Prison Sentencing
Both women were sentenced to four consecutive one to 15 year sentences, which will be capped at the 30-year max in Utah.
Instagram(moms_of_truth)
Feb. 20, 2024: Ruby Apologizes
The parent vlogger apologized during her sentencing to her six kids and estranged husband.
"For the past four years, I've chosen to follow counsel and guidance that has led me into a dark delusion," she said in court. "My distorted version of reality went largely unchecked as I would isolate from anyone who challenged me."
She continued, "To my babies, you are a part of me. I believed dark was light and right was wrong. I would do anything in this world for you. I took from you all that was soft, and safe, and good."
March 25, 2024: Ruby's Diary Revealed
Prosecutors released her chilling journal entries, in which she wrote about her mistreatment of her children, including her "Satanic" tween son.
"He slithers & sneaks around looking for opportunities when no one is watching & then he scurries," she wrote in an entry from July 10, 2023, which was her son's 12th birthday. "If he wants to emulate the savior, he needs to be 100% obedient with exactness. No wavering, no hiding."
She wrote about punishing her children by beating them and withholding food and water.
Instagram(moms_of_truth)
March 25, 2024: Kevin's Interview With Authorities Becomes Public
Prosecutors released audio footage of Kevin talking with investigators after Ruby was arrested, in which he spoke about alleged restrictions he faced in their house.
"There were all these rules now placed on me, like I can leave when I want but I couldn't come back until Ruby gave me permission," Kevin said in an audio clip obtained by E!. "I couldn't come into the kitchen to eat until Ruby gave me permission and the upstairs where Jodi was was completely offline. I couldn't go upstairs anymore in my own house. And Ruby would dictate all of the terms of how our interactions would be, when we would talk. And that was hard."
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